The Outreach Product Tour

This overview video was produced and coordinated internally at Outreach by me alone including the pre-production concept and directing the video shoot itself with a small crew, talent and a dozen extras. I also edited and produced all the animation within the video and tracked it's engagement and ROI to the business. This was a really successful piece of content (over 80% engagement or, on average, viewers watched 80% of the content) and drove hundreds of leads for the company through in-video CTAs (had an over 10% conversion rate).